1. Introduction
ShaadiKralo is an online matrimonial and matchmaking platform
designed to help adults create profiles, discover compatible
marriage matches, and communicate with other registered users.
Because matrimonial services involve personal and sensitive
information, we are committed to handling your data with care.
This Privacy Policy applies to our website at
https://shaadikralo.com, our mobile applications,
and any connected features or services. By using ShaadiKralo, you
agree to the collection and use of information as described in this
policy.
2. Information We Collect
We may collect information you provide directly to us, including
your name, email address, phone number, gender, date of birth,
religion or caste if you choose to provide it, city or location,
profile details, partner preferences, and profile photographs.
We also collect information generated through your use of the
platform. This may include messages exchanged with other users,
login activity, profile views, connection activity, subscription
activity, device and browser information, app version, and IP
address.
If you use identity verification features, we may collect document
images, selfies, and verification request details to help protect
the platform from fraud and impersonation.
3. How We Use Information
We use collected information to create and manage accounts, display
profiles, recommend matches, enable conversations, process
subscriptions, verify identity, and provide customer support.
We also use information to improve our matchmaking systems, analyze
usage trends, maintain service quality, prevent fraud, detect fake
accounts, investigate abuse, and enforce our platform policies.
Service-related communications such as security notices, OTP
messages, verification updates, subscription notices, and important
account alerts may also be sent using your contact information.
4. Profile Visibility
Certain profile information may be visible to other registered
users of ShaadiKralo depending on your privacy settings and the
features available in your plan. This may include your name,
profile photo, city, preferences, and other details you choose to
publish.
You should avoid posting highly sensitive information in fields
intended for public or member-visible display. We encourage you to
review your privacy settings regularly and update them according to
your comfort level.
5. Data Sharing
ShaadiKralo does not sell personal data. We may share limited data
with trusted service providers who support our operations, such as
cloud hosting providers, email delivery platforms, payment-related
services, analytics tools, and support systems.
We may also disclose information if required by law, legal process,
or government request, or when reasonably necessary to protect the
rights, safety, and security of our users, staff, or platform.
6. Data Security
We use reasonable technical and organizational measures to protect
your information. These measures may include secure servers,
encrypted password storage, access controls, upload protections, and
monitoring systems designed to identify suspicious activity.
No system can guarantee absolute security. However, we work to
reduce risks and encourage users to use strong passwords, keep login
details private, and report suspicious activity promptly.
7. User Rights
You may access, update, and manage much of your account and profile
information directly through the platform. You may also request
deletion of your account or ask us to review specific privacy
concerns.
Where applicable, users may request removal of data from active
systems, subject to operational, legal, and security limitations.
8. Data Retention
We retain personal information for as long as necessary to provide
services, maintain security, resolve disputes, enforce policies, and
meet legal obligations. If you delete your account, we will aim to
remove or de-identify data from active systems within a reasonable
period, except where retention is necessary for lawful or security
purposes.
9. Cookies and Tracking
Our website may use cookies and similar technologies for login
sessions, remembering preferences, analytics, fraud prevention, and
platform performance. Mobile applications may use comparable local
storage or device identifiers for related functionality.
You can manage cookie behavior through your browser settings, though
disabling certain cookies may affect parts of the service.
10. Third-Party Services
ShaadiKralo may rely on third-party providers for cloud hosting,
transactional email, analytics, file storage, payment support, and
infrastructure monitoring. These providers may process information
on our behalf under appropriate confidentiality and security
obligations.
Our platform may also contain links to third-party websites. We are
not responsible for the privacy practices of external websites or
services.
11. Children's Privacy
ShaadiKralo is intended only for adults aged 18 or above. We do not
knowingly permit minors to register or use the platform. If we
become aware that a person under 18 has provided personal
information, we may remove the account and delete related data.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect
changes in legal requirements, business practices, or platform
features. When important updates are made, we may publish a revised
version on our website or notify users through the app or other
appropriate channels.
13. Contact Information
If you have questions about this Privacy Policy or how your
information is handled, please contact us at
privacy@shaadikralo.com.